Morgan Drummond is the Senior Director of Private Label at Misfits Market, overseeing the company’s private label strategy and product development. Previously, Morgan was on Whole Foods Market’s private label team, managing various categories and team members for over a decade. She is deeply passionate about creating win-win partnerships with suppliers in an effort to creatively challenge the inefficiencies that exist in food manufacturing, while advancing sustainable product development. Morgan has degrees in Nutrition and Food Science and is trained in sensory evaluation. She is an olive oil expert, having achieved her certification as an Extra Virgin Olive Oil Savante in 2019.