Full Name
Doug Yolen
Job Title
VP & Group Lead, Media
Company Name
Circana
Speaker Bio
Doug is currently the Vice President for Media at Circana, overseeing Center of Store accounts. He joined Circana after 6.5 years in a number of roles at Meta, most recently leading CPG Client Insights. He first started in the industry as an analyst at Nielsen, running Marketing Mix Models for large CPG brands. Doug earned his MBA from Columbia Business School with a concentration in media and marketing. He also earned a bachelor’s degree in engineering degree and minor in statistics from Columbia.
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